A Whopper of a Tale
Note to the business world: consumers still haven’t learned. Note to consumers: when will you learn? So long as we keep buying stupid stuff, companies will continue to sell it to us. Case in point: Burger King Japan recently introduced a 7 patty Whopper. Just thinking about the normal Whopper gives me heart burn.
CNN listed this Whopper among their Dumbest Business Decisions of 09. But it isn’t the Whopper they criticize, it’s the fact they named it after Microsoft’s Windows 7.
I disagree with CNN. The name may sound stupid to me, but if people are buying them who are we to criticize Burger King. No. My beef (sorry) is with the consumer. When will we have finally had enough of seeking too much?
Of course, until the consumers wise up, businesses should remember - we are still living in the age of bigger, louder, more extreme is better.
YOU'RE ADDICTED TO YOU
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